YouTube Gaming

Senior Content Strategist, Big Spaceship, 2015-2017

YouTube Gaming is a video and streaming website/app dedicated to gaming content on YouTube. Since the summer of 2015, I've worked as a strategist and social media manager to launch and grow @YouTubeGaming. On a daily basis I curate gaming videos, write copy, create visual assets, community management, and schedule posts. In addition to daily social, I also cover live industry events, create original web content, and promote Esports content (click the links above to check out my work).

As the voice behind @YouTubeGaming, I blend  my love for gaming and the internet to create editorial and original content that is relatable to gamers. Using humor, pop culture references, and memes, YouTube Gaming's social accounts have become the "funny friend who watches way too much YouTube." After three years, we've raised a passionate community of followers from 0 to 1.3 million, becoming one of the strongest accounts in gaming social:

• 105K followers reached within 24-hours
• Fastest growing major gaming handle even without the use of paid media
• Most engaged account among YouTube social handles
• Best-in-Class % of real followers
• 5x engagement rate greater than main competitor @Twitch